Annie Cha | Planting Roots

This space is home to both my personal brand and my legacy brand.

Two connected journeys, rooted in gratitude, self-awareness, and first-generation experiences.

Annie Cha | Creator

Annie Cha | Creator

Personal Brand | The Seed

I’m Annie Cha, a first-generation Hmong American woman, media producer, and entrepreneur. I’m building a personal brand to share my lessons and experiences with you as a content creator. By rooting for me, you’re supporting the journey that allows me to show up authentically, create freely, and impact generationally. This personal brand and creator journey sustains me as a business woman and leader so I can pour into my legacy brand, Planting Roots. #RootingForAnnie

Planting Roots Brand

Planting Roots Brand

Legacy Brand | The Root

Planting Roots is my legacy brand. It's based on the present lifestyle I've built through resilience, healing, and vulnerability. My end goal is the Planting Roots Podcast, where first-generation stories have a platform to live openly and be shared generationally. The podcast's mission is to offer monetary support to guests. Giving them the resources and encouragement to pursue their own dreams as they pave the way for the next generation.
#PlantingRootsByAnnieCha

Why Two Brands?

Why Two Brands?

Business Rooted in Community

My personal brand will evolve as my creator journey grows, giving me the flexibility to adapt and express independently. The Planting Roots brand is designed to be a platform that facilitates first-gen stories and human experiences. The distinction ensures financial separation so every dollar from the Planting Roots Podcast can be reinvested back into its mission. This isn’t just two brands, it's entrepreneurship redefined. It’s business rooted in community, where stories are honored, creativity is supported, and growth is shared.

#BusinessRootedInCommunity